The right technology makes caregiving easier.

Don't waste another second searching for the right dementia assistive technology—we'll find it for you. Let us help to ensure the first technology you try is also the right one.  

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Our Story

Alz You Need was founded January 2016 after our founder, Leda Rosenthal, learned that her mother was diagnosed with early-onset Alzheimer’s disease. As Leda started to see changes in her mother’s day-to-day life—such as her ability to navigate short dog walks or to remember to turn off the stove—Leda became determined to find the best caregiving technologies to help combat these new challenges. Realizing that these insights could be valuable to other families, she founded Alz You Need.

 Our founder Leda and her mom the summer following her diagnosis, Summer 2015. 

Our founder Leda and her mom the summer following her diagnosis, Summer 2015. 

 Leda's mom Summer 2017. 

Leda's mom Summer 2017. 


Recommendations you can trust

  • Relationships with three major Alzheimer’s organizations.
  • We only show you high quality dementia assistive technology that pass our extensive criteria.

  • Founded by a caregiver who has both used and developed dementia assistive technology.

  • We pinpoint each family’s unique needs and review each recommendation personally. 

  • Transparency in our decision making process and accessible customer service.


Our mission

Alz You Need's mission is to increase technology adoption today so that we can empower families’ voices to improve dementia assistive technology for tomorrow.

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Meet our team

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Leda Rosenthal | Founder & CEO

Passionate about technology solutions for Alzheimer’s caregiving. Brought the first version of Alz You Need to market in under 7 months (6,300 downloads). Third year in Colgate University's Entrepreneurship Institute.

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Hannah Buser | Head of Product

Experienced in health tech, having worked with a portfolio of 200+ digital health startups. Conducted genetic research on neurodegeneration at UTHSC. Background in Psychology and Computer Science.

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Jenny Lundt | Outreach Coordinator

Advocacy and business development background. Featured in the Huffington Post, Buzzfeed, DailyMail and Teen Vogue. Passionate about making meaningful connections.

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Hannah Gilman | Creative Strategist

Proponent for improving accessibility to mental health care. Background in Psychology and Media Studies. Experience managing communications for children's mental health services organization.

Board of Advisors

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Sally Sachar

Leader in enterprise development, social impact, and entrepreneurship in the social sector. Former UsAgainstAlzheimer's Chief Operations and Program Officer.

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Donna Marie Seyfried

Strategist and corporate development consultant bridging the gap between health systems and resource providers, such as the Alzheimer’s Association.

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Lee Woodruff

Three-time New York Times Bestselling author, keynote speaker, broadcast journalist, and advocate in the field of Alzheimer’s caregiving.